Lala Lajpatrai Institute of Management

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Ph.D. Research Guide

Ph.D. Research Guide

Personal Profile

Dr. Muppavaram Gowri Shankar has completed his graduation in B.Sc (Mathematics) with first class and MBA in Marketing with first class from Dr.G.R.Damodaran College of Science, affiliated to Bharathiar University, Coimbatore, Tamilnadu. He has been awarded the Ph.D. degree in Management by Shri Jagdishprasad Jhabarmal Tibrewala University (JJTU), Rajasthan.

Dr. Muppavaram Gowri Shankar is presently working as a Professor at Lala Lajpatrai Institute of Management, Mumbai. Recognized as a P.G. teacher in Master of Management Studies[MMS] from University of Mumbai. He is an approved Ph.D. guide in Management Studies, University of Mumbai for  Lala Lajpatrai Institute of Management[LLIM] Research Centre. Four research scholars have been awarded Ph.D. under his guidance  for Lala Lajpatrai Institute of Management[LLIM] Research Centre, Affiliated to University of Mumbai. Currently guiding six research scholars from Lala Lajpatrai Institute of Management[LLIM] Research Centre, Affiliated to University of Mumbai.

 

Industry Experience

After completing MBA, he started his career in the textile industry as a management trainee and elevated to the position of department head- marketing in four years. As he developed interest in teaching, he moved into academics to explore and learn the deeper aspects of being an academician.

 

Teaching Experience

He has 25+ years of teaching experience in reputed management institutes in the management education. He has worked as a faculty in the reputed management institutes both in Andhra Pradesh & Mumbai.

 

Subject Expertise

Business Statistics, Business Research Methods, Decision Models in Management,     Operations Research, Marketing Research, Operations Management, Supply Chain Management, Operations Analytics, Service Operations Management and Quantitative Methods in Management.


Specific Proficiency

He possesses experience and skill to handle various research projects relating to marketing research. He has expertise in simulating and analysing data by using SPSS & PLS-SEM.


Other Areas of Interest

In addition to teaching, he is involved in coordinating seminars and paper presentations to facilitate in the brand building of the Institute. 40+ research papers have been published in reputed Management Journals on topics covering Supply Chain Management, Logistics Management, Marketing Strategies, Consumer Behaviour and other related areas of Management Studies. Published 10 text books covering  Operations Research, Operations Management, Supply Chain Management, Marketing Management, Research Methodology & Fundamentals of MR and Business Mathematics.