Management Development Program
Topic – "Digital Marketing: Unlock the Opportunity for You"
- Dates – 14th & 15th May 2016 (Sat - Sun) and 25th & 26th February, 2017 (Sat - Sun)
- Time – 10.00 am to 5.30 pm, both days
- Venue – Computer Centre, Room no – 611
- Introduction to Digital Marketing
- Website, Microsites & Landing pages
- Search Engine Optimization (SEO)
- Pay Per Click Marketing
- Display Advertising
- Website Analytics
- Social Media Marketing
- Email Marketing
- Mobile Marketing
- Digital Marketing Planning
- Web Content
- Digital Communication
- Online Competition Analysis
- Campaign strategizing
- Program was arranged in the Computer lab
- Each participants were given desktop and access to internet for practical demonstrations and live experiments
- Breakfast, lunch and dinner were served to the participants
- Digital Marketing kit containing information on digital marketing, note pad, feedback form etc was provided to each of the participants
Mr. Aaryendr Rajpurohit
BFM (Share Market), MMS (Marketing), Pursuing PHD in Digital Marketing.
He is a Digital Marketing Coach, Consultant and a Visiting faculty. He is a certified trainer for Corporate Houses and Management colleges in Digital Marketing.
Prof. Ravi Rupareliya
- Faculty of Finance.
He has a 9 years of working experience, out of which 4 years in academics and more than 5 years corporate experience in the field of Accounts & Auditing, Taxation, Consultancy, ROC Related work etc.
He is well versed with subjects like Financial Management, Cost Accounts, Financial Accounting, SAPM, FAM, Derivatives, and Direct Taxation Etc.